The 8th Silver Pixel Awards

Thursday, October 16, 2025

The sold-out 8th Silver Pixel Awards will be held on October 16 this year, an event that gathers the digital Hollywood marketing community to celebrate and honor the best and the brightest leaders driving innovation in film and streaming marketing.

Hollywood In Pixels (HIP) looks forward to celebrating this year’s incredible honorees:

This year’s Silver Pixel honoree is Cameron Curtis, EVP, Global Digital Marketing at Warner Bros. Cameron leads digital strategy across Warner Bros.’ global theatrical slate, ensuring campaigns are platform-native, fan-driven, and built for global impact. Since stepping into his EVP role in 2022, he has overseen major campaigns for BarbieDuneBeetlejuice BeetlejuiceWonkaMinecraft, and Sinners. With nearly two decades of experience at Sony Pictures Entertainment, Universal Pictures, and Warner Bros., his work blends cultural relevance with bold, audience-first creativity.

I’m deeply honored to receive this recognition. Proud to lead a team who show up every day with heart, creativity, and the drive to do things differently. The landscape is always evolving and so are we. That’s why it means so much to be acknowledged by Hollywood In Pixels, whose work continues to champion innovation in digital marketing and the teams who bring it to life.

– Cameron Curtis

The Rising Pixel honoree is Bryce Sherman Bennett, Director of Global Digital Marketing at Universal Pictures. Bryce oversees global digital campaigns for Universal Pictures, DreamWorks Animation, and Focus Features International, producing award-worthy activations from immersive Roblox experiences to viral social campaigns. His career includes strategic work at Warner Bros. and leadership on some of the most celebrated campaigns of the last decade, including OppenheimerHow to Train Your Dragon (2025), Puss in Boots: The Last WishJokerA Star Is BornFantastic Beasts 2Ready Player One, and Dunkirk.

I feel incredibly lucky to do what I love every day. Working in entertainment has been a lifelong dream, and it’s surreal to be recognized by Hollywood In Pixels for contributing to a community I care so deeply about. I’m truly honored to be part of this incredible organization and grateful to HIP for celebrating and preserving the innovation behind the work we’re so passionate about.

Bryce Sherman Bennett

Megan Crawford, Head of Motion Picture Marketing, CAA, is the Visionary Pixel honoree. As Head of Motion Picture Marketing, Megan Crawford guides clients through the complex landscape of theatrical and streaming releases, developing strategies across domestic and international markets, awards campaigns, and evolving media consumption trends. A veteran of MGM, where she oversaw theatrical research and pioneered early online film marketing, Crawford has been recognized with numerous awards for her creative executions and forward-thinking strategies.

Hollywood In Pixels has united a community of forward-thinking marketers to celebrate creative excellence. I am inspired by the work of my marketing colleagues to shape pop culture and support the magic of movies, and it is an honor to be recognized by such a trailblazing organization as Hollywood In Pixels.

Megan Crawford


More campaigns will be inducted into the Silver Pixel Hall of Fame along with previous winners TWISTERS, KINGDOM OF THE PLANET OF THE APES, BARBIE, SCREAM VI, THE FALLOUT – SEASON 1, THE BOYS – SEASONS 3 & 4, THE SUMMER I TURNED PRETTY – SEASON 1, INDEPENDENCE DAY, PARANORMAL ACTIVITY, THE SIMPSONS MOVIE, THE RING and FIGHT CLUB. 

A Decade of Hollywood In Pixels

Founded in 2015 by entertainment digital marketing veteran Bettina Sherick, Hollywood In Pixels began with a mission to preserve and celebrate the artistry and innovation of Hollywood’s digital campaigns before they disappeared into history. Over the past decade, HIP has honored dozens of creative leaders and preserved hundreds of campaigns that defined the evolution of digital storytelling in film.

Reaching our 10-year anniversary is profoundly meaningful. Hollywood In Pixels began as a passion project to protect the work that transformed film marketing, and it has grown into a community-driven celebration of creativity, strategy, and technological innovation. Every campaign tells a story, not just of the movie it promotes, but of the talented teams who push boundaries and find new ways to connect with audiences. This year, we’re not just celebrating three incredible executives — we’re honoring a decade of innovation, collaboration, and the people who make it possible.

Bettina Sherick, Founder of Hollywood In Pixels, Inc

The 8th Silver Pixel Awards is sold out. For future sponsorship opportunities, please reach out to us at: sponsorships@hollywoodinpixels.org


The Inaugural Silver Pixel Awards International – EMEA

Thursday, 3 April, 2025

Hollywood In Pixels is going to London!

Hollywood In Pixels will host its Inaugural Silver Pixel Awards International on April 3rd at The Arches London Bridge, honoring film marketing leaders Chris Massey of Universal Pictures and Bethan Fallon of Warner Bros. Pictures.

The global business impact of digital innovation in entertainment marketing is as true today as it was at the birth of our digital industry and we are thrilled to debut this expansion of the Silver Pixel Awards by honoring such creative and accomplished marketing veterans.

The Silver Pixel, the marquee award, honors outstanding industry contributions by a senior executive overseeing digital marketing and innovation at a studio or streaming service, and will be presented to Chris Massey, Universal Pictures EVP Data Strategy & Transformation. Massey has been at the forefront of harnessing data science, AI-driven insights, and digital technology to drive audience engagement and business growth. With over 15 years of experience, his expertise has shaped the digital strategies for some of the biggest film franchises, including JURASSIC WORLD, DESPICABLE ME, and FAST & FURIOUS.

“I’m honored to receive the Silver Pixel Award and to be recognized among such talented peers in the industry. Digital marketing and data strategy continue to evolve at a rapid pace, and I’m privileged to be part of a team that embraces innovation to connect audiences with incredible stories around the world.”

–  Chris Massey

The Vanguard Pixel, which celebrates a senior marketing executive who has played a trailblazing role in advancing digital marketing innovation, will be awarded to Bethan FallonVice President, EMEA Theatrical Marketing at Warner Bros. Pictures. Overseeing film marketing and strategy across more than 50 markets in Europe, the Middle East, and Africa, Fallon has played an integral role in the success of Warner Bros.’ biggest theatrical releases, including BARBIE, WONKA, THE DARK KNIGHT TRILOGY and the HARRY POTTER franchise. With over 26 years of experience in the entertainment industry, Fallon has been a driving force behind innovative regional campaigns, forging partnerships with leading media platforms. Her work extends beyond marketing, as she has mentored young professionals through Warner Bros.’ Creative Talent Scheme and OK Mentor.

It’s a privilege to receive the Vanguard Award and to be recognized for the work I’m so passionate about. Marketing films across such a diverse and vibrant region like EMEA is both a challenge and an incredible opportunity, and I’m proud to work alongside amazing teams and partners who bring these stories to life for audiences worldwide.

Bethan Fallon


Bettina Sherick, Founder of Hollywood In Pixels, Inc, notes:

“2025 will mark 10 years of HIP celebrating key individuals and campaigns that shape the landscape of marketing in the US. It is only fitting that we expand our celebration to include our global colleagues who have greatly contributed to digital innovation. I’m thrilled we are honoring Chris and Bethan, and look forward to an outstanding evening.””

For sponsorship opportunity inquiries, please email sponsorships@hollywoodinpixels.org

For media inquiries, please email media@hollywoodinpixels.org


The 7th Silver Pixel Awards

Wednesday, October 23, 2024

Mark your calendars for October 23rd, 2024 as the date of our 7th Silver Pixel Awards when we’ll bring together the digital Hollywood marketing community for another incredible evening to celebrate and honor the best and the brightest leaders for their contributions in digital marketing innovation.

This year’s Silver Pixel honoree is Tamar Teifeld, SVP of Global Digital Marketing at Paramount Pictures. She oversees all digital marketing campaigns across social, creative and media for the studio’s Domestic, International and Home Entertainment marketing teams. During her eighteen-year tenure at Paramount, Teifeld has driven digital strategy on some of the studio’s most successful film campaigns, including recent hits such as BOB MARLEY: ONE LOVE, A QUIET PLACE, TOP GUN: MAVERICK, and the MISSION: IMPOSSIBLE, TRANSFORMERS, SMILE, and SONIC THE HEDGEHOG  franchises, among many other titles.

“It is especially meaningful to be recognized by an organization that is and has been the biggest champion of digital marketing in entertainment. Thank you to HIP for your ongoing efforts to celebrate and preserve the innovations and contributions of our industry.”

–  Tamar Teifeld

The Rising Pixel honoree is Yazmin Cazares, Senior Manager, Digital Marketing at The Walt Disney Studios. In her current role on the global digital marketing team, Yazmin helps manage worldwide campaigns for theatrical releases and episodic content across the Disney Studios portfolio theatrically and on Disney+ and Hulu. During her career she has worked on franchises including the Marvel Cinematic Universe (MCU), AVATAR, STAR WARS, JURASSIC WORLD, and FAST & FURIOUS, to name just a few. Previous to this role, Cazares held positions at Universal and Focus Features.

Digital marketing is my dream job and I feel lucky to do this at a time when Hollywood In Pixels exists. I am so grateful for everything they do to honor and archive the work. It means a lot to me to be this year’s Rising Pixel honoree.

Yazmin Cazares

JP Richards, President, Worldwide Marketing, Lionsgate, is the Visionary Pixel honoree. Richards’ incredible career in theatrical marketing spans over 20 years and includes previous executive roles as Co-President of Global Marketing at Warner Bros. and SVP of Digital Marketing at Universal. The list of innovative and award-winning movie campaigns he has led include the DESPICABLE ME, FAST & FURIOUS, THE LEGO MOVIE, THE BOURNE and IT franchises, not to mention creative and box office successes JOKER, A STAR IS BORN, CRAZY RICH ASIANS and AQUAMAN. At Lionsgate, his most recent campaigns include JOHN WICK: CHAPTER FOUR, SAW X, and THE HUNGER GAMES: BALLAD OF SONGBIRDS AND SNAKES.

“It is a career highlight, privilege, and thrill to have my work honored by Hollywood In Pixels, an incredible organization recognizing digital excellence in our industry. For seven years now, this event has continued to evolve and grow by celebrating the work of the most talented digital trailblazers. To be recognized by Hollywood in Pixels makes me feel #HIP.”

JP Richards


More campaigns will be inducted into the Silver Pixel Hall of Fame along with previous winners BARBIE, SCREAM VI, THE BOYS – SEASON 3, THE SUMMER I TURNED PRETTY – SEASON 1, INDEPENDENCE DAY, PARANORMAL ACTIVITY, THE SIMPSONS MOVIE, THE RING and FIGHT CLUB. 

Founded in 2015, The Silver Pixel Awards honors groundbreaking campaigns from the past and present that set a new path in the evolution of digital marketing. Attendees of The Silver Pixel Awards are over 300 of digital Hollywood’s leaders – studio digital marketing executives, heads of digital entertainment creative agencies, as well as digital platforms and media.

Bettina Sherick, Founder of Hollywood In Pixels, Inc, comments:

“The anticipation we are feeling from the HIP community as we plan the seventh Silver Pixel Awards is incredible. Our outstanding honorees, generous sponsors, both new and returning, and the entire community of talented digital marketers who are committed to innovation and creativity, make this event one that we at HIP are honored to produce every year.”

For future sponsorship opportunities, please reach out to us at: sponsorships@hollywoodinpixels.org


The 6th Silver Pixel Awards

Thursday, October 19, 2023

We are thrilled to announced October 19th, 2023 as the date of our 6th Silver Pixel Awards, bringing together the digital Hollywood community to celebrate and honor the best and the brightest leaders for their contributions in digital and data marketing innovation.

This year’s Silver Pixel Honoree is Jessica Thurber Hemingway, Head of Social and Influencer Marketing at Amazon Studios, formerly of Warner Bros. Pictures. She leads a global team responsible for social and influencer campaigns for all Amazon Original Movies and Series releases. Most recently she led the campaigns for AIR, THE LORD OF THE RINGS: THE RINGS OF POWER, and SWARM. Thurber has over 15 years of entertainment marketing expertise, including 11 years at Warner Bros, where she last served as Senior Vice President, Worldwide Digital Marketing. During her tenure there, she oversaw the digital marketing efforts for WONDER WOMAN, FANTASTIC BEASTS and WHERE TO FIND THEM, POKEMON DETECTIVE PIKACHU, MAGIC MIKE and THE CONJURING / ANNABELLE film series.

“I have been a strong supporter of HIP and its vision since its inception many years ago. This event celebrates the creativity and contributions of the entire digital Hollywood community – past, present and future. To be recognized by friends and colleagues that I so deeply respect and admire is both an honor and a privilege.”

–  Jess Thurber

The Rising Pixel Honoree is Eric Dachman, Executive Director of Digital Marketing at Lionsgate. Dachman has been at the studio for over 4 years, previously at IMAX. At Lionsgate, his current responsibilities include developing and implementing the digital strategies for the upcoming slate of theatrical movies. One of his greatest and most recent accomplishments has been growing the Lionsgate TikTok account to over 5M followers. When there’s spare time, you’ll find him deep into Adobe Premiere, cutting and editing TikToks.

“Being selected as this year’s Rising Pixel is an absolute honor. I was completely shocked when I heard the news and now I am beyond excited to be part of such an incredible group of honorees.”

– Eric Dachman

Jim Evans, founder of Division 13 Design Group, is the Visionary Pixel Honoree. Evans is an artist and owner of the digital design group Division 13, an entertainment industry creative powerhouse. Under his leadership the team has worked with nearly every studio in town to build a portfolio of award-winning digital campaigns, for some of the biggest films of the last two decades, running the gamut from THE RING and HELLBOY to KUNG FU PANDA and the MADAGASCAR franchise.

“Being honored for my digital work by Hollywood in Pixels feels like a dream come true.”

– Jim Evans


Founded in 2015, The Silver Pixel Awards honors groundbreaking campaigns from the past and present that set a new path in the evolution of digital marketing. Attendees of The Silver Pixel Awards are over 300 of digital Hollywood’s leaders – studio digital marketing executives, heads of digital entertainment creative agencies, as well as digital platforms and media.

Bettina Sherick, Founder of Hollywood In Pixels, Inc, comments:

“I’m thrilled to once again honor our leaders and achievers. Each Silver Pixels event has been uniquely special, and I look forward to gathering our digital community together for a festive evening.”

For future sponsorship opportunities, please reach out to us at: sponsorships@hollywoodinpixels.org


The 5th Silver Pixel Awards

Thursday, October 21, 2021

The Silver Pixel Awards are back!

This premiere event of Hollywood In Pixels brings together the best and the brightest of digital Hollywood. This year’s event honors Elias Plishner, EVP, Worldwide Digital Marketing and Data Analytics, Sony Pictures Entertainment, Donald Buckley, Former CMO, Showtime, and Lauren Menno, Executive Director, Digital Marketing at Warner Bros. Pictures.

We will also be awarding four Silver Pixel Awards to the very best digital movie marketing campaigns from the past, present and future.

The in-person event is sold out. Please join us for the curated virtual event, hosted by Lori H. Schwartz, at the link below.

Elias Plishner, EVP, Worldwide Digital Marketing and Data Analytics, Sony Pictures Entertainment
Donald Buckley, Former CMO, Showtime
Lauren Menno, Executive Director, Digital Marketing, Warner Bros. Pictures

Premiere Sponsors: Facebook & Variety

Platinum Sponsors:  Google  ListenFirst  Addison  Unfold

Virtual Silver Sponsor: Disney Ad Sales

Virtual Bronze Sponsors: Guts + Data, Tumblr

Fireside Chat Q&A with Elias Plishner



The 4th Annual Silver Pixel Awards

Event Date: 10/24/2018

Location

Snapchat Venice, 606 South Venice Boulevard, Venice, CA 90291

SILVER PIXEL HONOREE: 

Amy Elkins, Executive Vice President, Media & Marketing Innovation for STX Entertainment

Vanguard Honoree:

Anthy Price, EVP of Media Integrated Marketing and Synergy at Walt Disney Studios

Rising Pixel Honoree:

Sarah Pollok, Vice President of Digital Media at Warner Bros. 

Silver Pixel Winners:

CRAZY RICH ASIANS – 2018: Asli Tayler, Lauren Suero, Matt Jeans

FIGHT CLUB – 1999: Liz Jones & Taj Tedrow (20th Century Fox), Car Rafanan (DNA Studios)

THE RING – 2002: Jason Alex (DreamWorks), Jim Evans (Division 13)

THE SIMPSONS MOVIE – 2007: Hilary Hattenbach & Bettina Sherick (20th Century Fox), Matthew Jordan & Jonathan Tavss (Producers), Albin Reif (65 Media)

HONOREE

    • 2018 Honoree – Amy Elkins - SILVER PIXEL HONOREE: Amy Elkins, Executive Vice President, Media & Marketing Innovation for STX Entertainment

View Event Photos


The 3rd Annual Silver Pixel Awards

Event Date: 10/5/2017

Location

Facebook,
12777 W Jefferson Blvd, Los Angeles, California 90066

SILVER PIXEL HONOREE: 

Doug Neil, EVP Digital Marketing Universal Pictures

Silver Pixel Campaign Recognition

ANY GIVEN SUNDAY – 1999:  Don Buckley, Michael Tritter, Andrew Stachler – Warner Bros.

MINORITY REPORT – 2002: Liz Jones, Brian Pettigrew, Shawn Johnson, Taniesah Evans, Bettina Sherick, Jonathan Tavss – 20th Century Fox / 20th Century Fox Intl

BORAT – 2006: Hilary Hattenbach, Matthew Jordan, Jared Mazzaschi, Bettina Sherick, Dougal Strachan – 20th Century Fox / 20th Century Fox Intl

Photos: Facebook Album

HONOREE

AFFILIATES

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The 2nd Annual Silver Pixel Awards

Event Date: 10/5/2016

Location

2642 S La Cienega Blvd, Los Angeles, CA 90034

SILVER PIXEL HONOREE: 

Dwight Caines, former President of Marketing, Sony Pictures

Silver Pixel Campaign Recognition

THE BLAIR WITCH PROJECT – 1999
   John Hegeman  – Artisan Entertainment

THE LORD OF THE RINGS TRILOGY – 2001, 2002, 2003
   Gordon Paddison – New Line Cinema

Photos: Facebook Album

HONOREE

AFFILIATES

Become a Sponsor of The Silver Pixel Awards


The 1st Annual Silver Pixel Awards, aka Digital Marketing Disruptors in Film Awards

Event Date: 10/27/2015

Location

Nuspace.la
7122 Beverly Boulevard – 2nd Floor
Los Angeles, CA 90036

SILVER PIXEL HONOREE: 

Patrick Lee, Co-Founder and Founding CEO, Rotten Tomatoes

Silver Pixel Campaign Recognition

SPACE JAM – 1996
   Don Buckley, Michael Tritter, Andrew Stachler – Warner Bros.

Star Trek GENERATIONS – 1994
   Mark Wade and the Paramount Digital Media Kitchen Team

Photos: Facebook Album

HONOREE

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