PRESERVING AND CELEBRATING DIGITAL HOLLYWOOD
We can trace the history of the World Wide Web just from the campaigns forged by Hollywood’s digital marketers. From the very first campaigns on AOL, to the first websites on the World Wide Web, to MySpace, Facebook, Snapchat – Hollywood, as an industry, has always led the way by using digital to innovate and engage fans with a tremendous number of first-to-market campaigns.
In the beginning, Hollywood was the Wild West of digital. However, many of the campaigns from the 90’s and early 2000’s have been deleted- having never been officially archived or celebrated- as the works were not recognized for the historical value they now have.
Hollywood In Pixels, Inc. is a 501(c)3 founded in 2015 to ensure that the seminal digital film campaigns that help drive digital marketing into the lexicon of Hollywood are recovered and preserved, as well as to ensure that the incredible campaigns of today and tomorrow are not lost to time.
Every year, the Silver Pixel Awards honor the best and the brightest of digital Hollywood and groundbreaking campaigns from the past that set a new path in the evolution of digital marketing.